{"id":6593,"date":"2025-11-11T00:58:54","date_gmt":"2025-11-11T00:58:54","guid":{"rendered":"https:\/\/musictechohio.online\/site\/tiktok-iheart-media-creator-podcasts-radio-shows\/"},"modified":"2025-11-11T00:58:54","modified_gmt":"2025-11-11T00:58:54","slug":"tiktok-iheart-media-creator-podcasts-radio-shows","status":"publish","type":"post","link":"https:\/\/musictechohio.online\/site\/tiktok-iheart-media-creator-podcasts-radio-shows\/","title":{"rendered":"TikTok &amp; iHeartMedia Band Together for Creator-Focused\u00a0Partnership"},"content":{"rendered":"<div><!-- do not apply CSS styles to this element! --><\/p>\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tiHeartMedia struck a new partnership with TikTok that will see TikTok creators featured in long-form audio and video content across iHeart platforms, it was announced on Monday (Nov. 10).<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe deal includes the launch of the TikTok Podcast Network, a slate of up to 25 podcasts from TikTok creators. Under the agreement, iHeartMedia will open co-branded podcast studios in Los Angeles, New York and Atlanta that will be set up for both audio and video content. The podcasts will be distributed by iHeartPodcasts and made available on the iHeartRadio app and other podcast platforms. Listeners will also be able to watch highlights and clips from the podcasts on TikTok.<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-display-inline-block lrv-u-width-100p lrv-u-margin-t-2 u-margin-t-26@mobile-max u-margin-b-0.875@mobile-max u-margin-b-150@tablet u-border-t-12 lrv-u-padding-t-025 u-padding-b-1.313 lrv-u-padding-b-125@mobile-max lrv-u-border-color-black\">\n<div class=\"\">\n<h3 id=\"title-of-a-story\" class=\"c-title  lrv-a-unstyle-link lrv-u-whitespace-nowrap u-font-weight-700 lrv-u-display-inline-block u-line-height-18px a-font-accent u-letter-spacing-0225 u-font-size-16 lrv-u-color-black lrv-u-text-transform-uppercase u-article-badge-underline a-article-esp u-display-inline-flex lrv-u-margin-b-1@mobile-max u-margin-b-9@tablet\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n<div class=\"injected-related-story-wrapper lrv-u-flex lrv-u-justify-content-space-between lrv-u-padding-tb-050@desktop a-children-border-vertical a-children-border--grey a-children-border-width-050\">\n<div class=\"o-card \">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/pro\/music-hottest-tiktok-marketing-strategy-burner-pages-volume\/\" class=\"lrv-u-color-black:hover lrv-u-flex u-flex-direction-column@desktop\"><\/p>\n<div class=\"c-lazy-image  lrv-u-margin-b-075 lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max\">\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/pro\/tiktok-iheart-media-creator-podcasts-radio-shows\/\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/08\/volume-posting-social-media-illustration-2025-billboard-1800.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Woman posting multiple social media posts\" data-lazy-srcset=\"\" data-lazy-sizes=\"auto\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content \">\n<p><span class=\"c-span  lrv-u-whitespace-nowrap\"><\/p>\n<p><\/span><\/p>\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-basic-fancy u-font-size-15 u-font-size-15.5@mobile-max u-line-height-22px u-padding-r-0.188@desktop u-word-spacing-0013 u-line-height-22.5px@mobile-max a-truncate-ellipsis-4line@mobile-max a-truncate-ellipsis-3line\">\n<p>\t\t\t\t\tBurner Pages and Volume Posting: Inside Music\u2019s Hottest New TikTok Marketing\u00a0Strategy\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  \" datetime=\"00:00-YY-DD-MM\"><\/p>\n<p><\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div>\n<div class=\"o-card \">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/business\/touring\/billboards-live-music-summit-khalid-venu-disruptor-award-1236104849\/\" class=\"lrv-u-color-black:hover lrv-u-flex u-flex-direction-column@desktop\"><\/p>\n<div class=\"c-lazy-image  lrv-u-margin-b-075 lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max\">\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/pro\/tiktok-iheart-media-creator-podcasts-radio-shows\/\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/11\/RZZL3359-e1762391296903.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Khalid accepts the Disruptor Award presented by VENU at the Billboard Live Music Summit 2025\" data-lazy-srcset=\"\" data-lazy-sizes=\"auto\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content \">\n<p><span class=\"c-span  lrv-u-whitespace-nowrap\"><\/p>\n<p><\/span><\/p>\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-basic-fancy u-font-size-15 u-font-size-15.5@mobile-max u-line-height-22px u-padding-r-0.188@desktop u-word-spacing-0013 u-line-height-22.5px@mobile-max a-truncate-ellipsis-4line@mobile-max a-truncate-ellipsis-3line\">\n<p>\t\t\t\t\tBillboard&#8217;s Live Music Summit Honors Khalid with VENU&#8217;s Disruptor Award\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  \" datetime=\"00:00-YY-DD-MM\"><\/p>\n<p><\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div>\n<div class=\"o-card \">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/business\/business-news\/live-music-summit-agents-touring-marsha-vlasic-jenna-adler-1236104383\/\" class=\"lrv-u-color-black:hover lrv-u-flex u-flex-direction-column@desktop\"><\/p>\n<div class=\"c-lazy-image  lrv-u-margin-b-075 lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max\">\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/pro\/tiktok-iheart-media-creator-podcasts-radio-shows\/\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2025\/11\/female-agents-panel-live-music-summit-2025-billboard-1800.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"Sara Williams, Billboard editor-in-chief Hannah Karp, Jenna Adler, Marsha Vlasic and Elisa Vazzana in the Green Room during the Billboard Live Music Summit at 1 Hotel West Hollywood on November 03, 2025 in Los Angeles, California.\" data-lazy-srcset=\"\" data-lazy-sizes=\"auto\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content \">\n<p><span class=\"c-span  lrv-u-whitespace-nowrap\"><\/p>\n<p><\/span><\/p>\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-basic-fancy u-font-size-15 u-font-size-15.5@mobile-max u-line-height-22px u-padding-r-0.188@desktop u-word-spacing-0013 u-line-height-22.5px@mobile-max a-truncate-ellipsis-4line@mobile-max a-truncate-ellipsis-3line\">\n<p>\t\t\t\t\tFemale Agents Have Come a Long Way, But There&#8217;s Still Progress to Be Made: &#8216;We Have to Continue to Fight for Each Other&#8217;\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  \" datetime=\"00:00-YY-DD-MM\"><\/p>\n<p><\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div><\/div>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAnother component of the deal is TikTok Radio, which will pair TikTok creators and established iHeartRadio personalities on iHeart broadcast radio stations across the U.S. and digitally on iHeartRadio. According to a press release, \u201cTikTok Radio will feature not only TikTok\u2019s hottest new songs, but also trend-driven storytelling and emotional context behind the music,\u201d with segments including Behind-the-Charts, New Music Fridays and On the Verge.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tiHeart and TikTok will additionally team up on iHeart events like the iHeartRadio Music Festival and iHeartRadio Jingle Ball, \u201cempowering brands to activate with a dynamic network of content creators,\u201d according to the release.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tMore details on the partnership will be announced in the coming months.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cThis partnership connects TikTok\u2019s cultural energy and creator community with the unmatched scale and reach of iHeartMedia,\u201d said <strong>Rich Bressler<\/strong>, president, COO and CFO of iHeartMedia, in a statement. \u201cWe\u2019re giving creators access to the biggest audio platforms in America \u2014 creating new ways to tell stories, entertain, and build deeper connections with fans. Together, we\u2019re combining our vast networks to deliver relevant content on a massive scale. It\u2019s a win for creators, fans, and brands alike.\u201d<\/p>\n<div class=\"injected-related-story \/\/ lrv-u-display-inline-block lrv-u-width-100p lrv-u-margin-t-2 u-margin-t-26@mobile-max u-margin-b-0.875@mobile-max u-margin-b-150@tablet u-border-t-12 lrv-u-padding-t-025 u-padding-b-1.313 lrv-u-padding-b-125@mobile-max lrv-u-border-color-black injected-single-story lrv-u-border-b-1\">\n<div class=\"\">\n<h3 id=\"title-of-a-story\" class=\"c-title  lrv-a-unstyle-link lrv-u-whitespace-nowrap u-font-weight-700 lrv-u-display-inline-block u-line-height-18px a-font-accent u-letter-spacing-0225 u-font-size-16 lrv-u-color-black lrv-u-text-transform-uppercase u-article-badge-underline a-article-esp u-display-inline-flex lrv-u-margin-b-1@mobile-max u-margin-b-075\">\n<p>\t\t\t\t\tRelated\t\t<\/p>\n<\/h3><\/div>\n<div class=\"injected-related-story-wrapper lrv-u-flex lrv-u-justify-content-space-between lrv-u-padding-tb-050@desktop a-children-border-vertical a-children-border--grey a-children-border-width-050\">\n<div class=\"o-card \">\n<p>\t\t\t<a tabindex=\"0\" href=\"https:\/\/www.billboard.com\/pro\/tiktok-impact-music-industry-report-drive-streams\/\" class=\"lrv-u-color-black:hover lrv-u-flex u-flex-direction-column@desktop\"><\/p>\n<div class=\"c-lazy-image  lrv-u-margin-b-075 lrv-u-margin-b-00@mobile-max u-width-130px@mobile-max\">\n<div class=\"a-crop-6x4 a-crop-3x2@mobile-max\">\n<p>\t\t\t\t\t\t<img decoding=\"async\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.billboard.com\/pro\/tiktok-iheart-media-creator-podcasts-radio-shows\/\" data-lazy-src=\"https:\/\/www.billboard.com\/wp-content\/uploads\/2024\/12\/tiktok-phone-holding-2024-billboard-pro-1260.jpg?w=237&amp;h=147&amp;crop=1\" alt=\"In this photo illustration, a TikTok logo is displayed on an iPhone on February 28, 2023 in London, England.\" data-lazy-srcset=\"\" data-lazy-sizes=\"auto\" height=\"\" width=\"\"><\/p><\/div>\n<\/p><\/div>\n<div class=\"o-card__content \">\n<p><span class=\"c-span  lrv-u-whitespace-nowrap\"><\/p>\n<p><\/span><\/p>\n<div class=\"o_category \">\n\t\t\t\t\t<\/div>\n<div class=\"c_title \">\n<h3 id=\"title-of-a-story\" class=\"c-title  a-font-basic-fancy u-font-size-15 u-font-size-15.5@mobile-max u-line-height-22px u-padding-r-0.188@desktop u-word-spacing-0013 u-line-height-22.5px@mobile-max a-truncate-ellipsis-4line@mobile-max a-truncate-ellipsis-3line\">\n<p>\t\t\t\t\tTikTok Effect: New Report Says Artists See Double-Digit Lift in Streams After Viral\u00a0Peaks\t\t<\/p>\n<\/h3><\/div>\n<p><time class=\"c-timestamp  \" datetime=\"00:00-YY-DD-MM\"><\/p>\n<p><\/time><\/p><\/div>\n<p>\t\t<\/a><\/p>\n<\/div><\/div>\n<\/div>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cAt TikTok, empowering creativity and connecting communities are at the heart of everything we do,\u201d added <strong>Dan Page<\/strong>, global head of media and licensing partnerships at TikTok. \u201cThis partnership with iHeartMedia opens up exciting new opportunities for creators and brands to reach wider audiences, collaborate across platforms and extend their creativity beyond the TikTok platform. Together, we\u2019re amplifying the connection between artists, creators and our community through the shared power of cross platform storytelling.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tTikTok and iHeart kicked off their partnership earlier this year with the singing competition <em>Next up: Live Music<\/em>, which was hosted exclusively on TikTok LIVE.<\/p>\n<p><a href=\"https:\/\/ubpass.co\/billboard\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><br \/>\n  <img decoding=\"async\" src=\"https:\/\/i.imgur.com\/2HpFicp.png\" alt=\"Billboard VIP Pass\" style=\"max-width: 100%;height: auto\"><br \/>\n<\/a><\/p>\n<\/div>\n<\/div>\n<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>iHeartMedia struck a new partnership with TikTok that will see TikTok creators featured in long-form audio and video content across iHeart platforms, it was announced on Monday (Nov. 10). The&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[387,502,4404,3352,4405,94,228],"tags":[],"class_list":["post-6593","post","type-post","status-publish","format-standard","hentry","category-business","category-business-news","category-content-creators","category-iheartmedia","category-iheartradio","category-music-news","category-tiktok"],"_links":{"self":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/posts\/6593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/comments?post=6593"}],"version-history":[{"count":0,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/posts\/6593\/revisions"}],"wp:attachment":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/media?parent=6593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/categories?post=6593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/tags?post=6593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}