{"id":8810,"date":"2026-02-14T16:15:00","date_gmt":"2026-02-14T16:15:00","guid":{"rendered":"https:\/\/musictechohio.online\/site\/ring-orwellian-ad-worst-super-bowl-ad-pepsi\/"},"modified":"2026-02-14T16:15:00","modified_gmt":"2026-02-14T16:15:00","slug":"ring-orwellian-ad-worst-super-bowl-ad-pepsi","status":"publish","type":"post","link":"https:\/\/musictechohio.online\/site\/ring-orwellian-ad-worst-super-bowl-ad-pepsi\/","title":{"rendered":"Ring\u2019s \u201cOrwellian\u201d Ad Was the Worst Super Bowl Disaster Since Kendall Jenner Handed the Cops a Pepsi"},"content":{"rendered":"<div>\n<p class=\"article-paragraph skip\">In a now-infamous 2017 commercial that aired during that year\u2019s Super Bowl, Kendall Jenner handed a police officer confronting furious protesters a can of Pepsi.<\/p>\n<p class=\"article-paragraph skip\">The backlash of the ad, which aired as Black Lives Matter protesters clashed with law enforcement across the country, was swift and brutal. The tone deaf clip was overwhelmingly criticized for trivializing racial discrimination and police brutality, leading to Pepsi <a href=\"https:\/\/time.com\/4727282\/pepsi-pulls-kendall-jenner-protest-ad\/\">pulling the ad<\/a> and issuing a public apology that was itself <a href=\"https:\/\/www.cnn.com\/2017\/04\/07\/opinions\/pepsi-failed-appropriation-opinion-leppert\">shredded by critics<\/a>.<\/p>\n<p class=\"article-paragraph skip\">Now, Amazon\u2019s home security subsidiary Ring, may have finally dethroned Pepsi\u2019s disastrous ad as the biggest Super Bowl marketing disaster in recent history, in a debacle that ended with the company canceling a controversial partnership with an AI surveillance company in an apparent attempt to save face.<\/p>\n<p class=\"article-paragraph skip\">During last weekend\u2019s Super Bowl, Ring aired an ad to show off a new function, called \u201cSearch Party,\u201d which allowed Ring to access devices across an entire neighborhood to find lost pets.<\/p>\n<p class=\"article-paragraph skip\">The expensive ad <a href=\"https:\/\/futurism.com\/future-society\/ring-doorbell-surveillance-dog\">massively missed the mark<\/a>, accidentally implying that Ring cameras are creating an \u201c<a href=\"https:\/\/x.com\/cardiojaydoc02\/status\/2020939888091332785\" rel=\"nofollow\">Orwellian<\/a>\u201d surveillance network that goes far beyond lost pets. Furious customers started <a href=\"https:\/\/www.centraloregondaily.com\/news\/consumer\/ring-ai-dog-search-privacy-backlash\/article_377dd8f6-73e8-4606-aac3-5c3921bdc0bd.html\">disconnecting and even reportedly destroying their Ring cameras<\/a>, refusing to be part of a dystopian network of internet-connected spy cameras.<\/p>\n<p class=\"article-paragraph skip\">\u201cI think (the commercial) surprised a lot of Americans by revealing just how powerful surveillance networks backed by AI have become,\u201d ACLU senior policy analyst Jay Stanley <a href=\"https:\/\/www.usatoday.com\/story\/news\/nation\/2026\/02\/10\/ring-super-bowl-ad-dog-camera-privacy\/88606738007\/\">told <em>USA Today<\/em><\/a>. \u201cThat power may be applied to puppies today, but where else might it be applied? Searches for people wearing t-shirts with certain political messages on them?\u201d<\/p>\n<p class=\"article-paragraph skip\">The timing couldn\u2019t have been worse, as Immigration and Customs Enforcement agents continue to round up civiliansacross the United States, triggering widespread panic and fear.<\/p>\n<p class=\"article-paragraph skip\">There are signs that Ring is paying attention. On Thursday, roughly four days after the ad aired, Amazon <a href=\"https:\/\/mashable.com\/article\/ring-camera-flock-partnership-cancelled-ice-surveillance\">announced<\/a> it was canceling its <a href=\"https:\/\/futurism.com\/future-society\/amazon-ring-cameras-ice\">widely-criticized partnership with surveillance company Flock<\/a>, a firm that makes footage from its connected devices available to local and federal police and enforcement agencies like ICE.<\/p>\n<p class=\"article-paragraph skip\">\u201cFollowing a comprehensive review, we determined the planned Flock Safety integration would require significantly more time and resources than anticipated,\u201d Ring wrote. \u201cAs a result, we have made the joint decision to cancel the planned integration. The integration never launched, so no Ring customer videos were ever sent to Flock Safety.\u201d<\/p>\n<p class=\"article-paragraph skip\">Where the latest announcement leaves contested claims over Flock handing over private surveillance footage to federal immigration agents, including ICE, remains to be seen \u2014 but the optics certainly aren\u2019t great as Ring continues to pick up the pieces following its disastrous Super Bowl ad. <\/p>\n<p class=\"article-paragraph skip\">\u201cCool, still never buying a Ring, especially after all this,\u201d one furious Reddit user <a href=\"https:\/\/www.reddit.com\/r\/privacy\/comments\/1r3bozt\/comment\/o5377y2\/?utm_source=share&amp;utm_medium=web3x&amp;utm_name=web3xcss&amp;utm_term=1&amp;utm_content=share_button\" rel=\"nofollow\">wrote<\/a> in response to the latest news. <\/p>\n<p class=\"article-paragraph skip\"><strong>More on the ad:<\/strong> <a href=\"https:\/\/futurism.com\/future-society\/ring-doorbell-surveillance-dog\"><em>Ring Boasts About Power to Surveil Entire Neighborhoods<\/em><\/a><\/p>\n<p>The post <a href=\"https:\/\/futurism.com\/future-society\/ring-orwellian-ad-worst-super-bowl-ad-pepsi\">Ring\u2019s \u201cOrwellian\u201d Ad Was the Worst Super Bowl Disaster Since Kendall Jenner Handed the Cops a Pepsi<\/a> appeared first on <a href=\"https:\/\/futurism.com\/\">Futurism<\/a>.<\/p>\n<\/div>\n<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>In a now-infamous 2017 commercial that aired during that year\u2019s Super Bowl, Kendall Jenner handed a police officer confronting furious protesters a can of Pepsi. The backlash of the ad,&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[177,3841,314,3842,3186],"tags":[],"class_list":["post-8810","post","type-post","status-publish","format-standard","hentry","category-artificial-intelligence","category-ethics","category-facial-recognition","category-future-society","category-privacy"],"_links":{"self":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/posts\/8810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/comments?post=8810"}],"version-history":[{"count":0,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/posts\/8810\/revisions"}],"wp:attachment":[{"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/media?parent=8810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/categories?post=8810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/musictechohio.online\/site\/wp-json\/wp\/v2\/tags?post=8810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}